One of my oldest yet most vivid travel memories was of an eleven year old me walking into an unknown dessert store in Rouen, France.

Auzou Macaron, a store that specialises in a variety of different flavoured macarons was the store in question. Did I know what they were? No. But did I want to try one because of the deeply inciting, multicoloured assortment? Definitely yes.

I bit down on the crunchy outer shell and couldn’t believe it. How were these not a thing back home? How had I never had one before? These were questions I pondered for several years.

That memory lingers, and to this day I don’t think I’ve had a macaron as good as the one from Auzou.

But now their popularity is ever-present, and it’s unlikely to walk into a bakery, cafe or even MacDonalds and not see that delicious treat. Yet with its popularity and subsequently its growing lack of significance, drives me to hold on to that memory even tighter and remember that important travel experience.

As this world becomes closer and you see more of it, let those innocent and exciting travel memories (that may seem small or basic to most people) forever transport you back to where you first experienced it.

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